Nutrition - Olivottoil

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We claimed that Food and Health will become more and more the same thing.
Here is the business justification:

1) According to the Journal of the American College of Nutrition : Food and Health will become more and more integrated....The strong consensus of the panel was that advances in nutrition research by 2020 will address the most urgent health issues on a global and individual level. Personalized nutrition and health care strategies will be common, based on a greater understanding of the importance of one’s genetic background, as well as how their diet may influence their microbiome.
An improved understanding of how diet can help regulate inflammation and the immune system will provide insights for health promotion and disease prevention and treatment....
The complete study is here.
http://www.tandfonline.com/…/…/10.1080/07315724.2014.943113…

2) Food and Medicine have the same origin: Plants

3) Don't take vitamins with pills but with Food. Excess vitamins through pills make the body unbalance tipically creating the opposite effect.

4) Artisan Food is key. You get the full biodiversity of handcraft vs singles crops mass farming industry

5) A new branch of medicine has just started in the USA: Life Style Medicine. It is centered upon: Let the Food be your Medicine !!!

If you want to know more on this topic we reccomend to watch this Davos 2015 video:

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